I’m sure you’ve heard that old adage that when your nose itches it means someone’s thinking about you? Well, *boop* I got yur nose.
Deals. Retargeting. Referral bonuses. Pricing strategy. All things you. And all things we’re focusing on over the next few months. Well, we’re always focused on those things, but we’ll be especially focused on them over the next few months. With my usual brevity, here’s what you’ll be seeing in the coming months along with a little flavor for each.
More deals are a maybe. A retargeting revamp is definite. Referral bonuses are guaranteed. And more info surrounding pricing and program changes for 2025 are for sure.
We’re tweaking our approach to retargeting within our funnel. What does that mean for you? Probably nothing if you’re reading this. But for those that don’t……they’ll never see it coming. Cadence and messaging changes galore. Increased frequency. Casual tone(s). Everything people need to realize Silverhawk is the solution and their solution.
I don’t know “when” yet, but I do know “what”. I’ve always joked that my industriousness is inspired by my laziness, and this next statement certainly supports that sentiment. I’m going to run a referral special wherein I offer extra credit for closed referrals. This means you send your friends my way, they join one of our programs, you get twice the credit you’d normally get. There will be a more formal announcement when this kicks off, but for now, know it’s coming.
Program and pricing changes. Probably the most important, or at least the one most people care about. I don’t know the “what” entirely, but I do know the “when”. I’m starting to dive into our overall pricing, cost structure(s), program structures, and offerings in an effort to ensure we continue to honor our pursuit of being the best value in the Midwest. Nothing conclusive to announce yet, just a whole lot of spreadsheets I’ve been staring at for what feels like years, but do have a target of the first of the year (2025) to kick things off. As we typically offer a “year in review” in early Q4, I’d expect to see something more concrete on this topic around that time.
Best way to insulate against any changes? Lock your pricing in before they change. Buy, buy, buy. To learn more, or check out current jet card rates, click Send Me Jet Card Rates below.
– Mark