They’re kind of the same thing if you don’t think about it.
Which is to say, I visited a spa for the first time and I’m a robe guy now. I was before too; I just didn’t know it.
Why spas? Why robes? How jets? All questions I’m certain you’re asking yourself right now. Allow me to (attempt to) explain my turbid mind.
For years I never really considered robes. Never thought about them. Never used them. Barely even knew they existed. My awareness was limited to “spa amenity” and “hotel amenity”. Robes, in my (then) naïve perspective, didn’t really serve a purpose that wasn’t already served by clothes. What’s the point? Then, I experienced a spa for the first time and realized the point is practicality. Robes do a few specific jobs, and they do them well. They’re warmth, they’re modesty, they’re quick, and they’re comfort.
Now you’re really wondering, “What the heck is this guy going on about?” Expectations. No, robes aren’t that deep, but I got stuck on the fact that I’d ignored them for years and turned out to love them (literally wearing my robe, which I bought after said spa experience, as I type this), and had to figure out why. And the answer, it turns out, was expectations. Rather, misaligned expectations.
Similarly, and this is me finally getting to the aviation piece of this, much of the frustration in aviation doesn’t come from bad flights themselves. It comes from the gap between what people picture and what shows up. It comes from a distinct lack of transparency. It’s easy to let unrealistic expectations go unchallenged and hope it “works out”. An implicit “overpromise, underdeliver”. That, and exactly that, drives our commitment to continually improve the way we communicate, both better and earlier.
The onus is on us (and all operators and brokers) to be clear about complicated needs before anyone is wheels up. When we get that right, nobody’s surprised. When nobody’s surprised, everybody is happy.
So, fly Silverhawk and be unsurprised.
– Mark
